announcement
Today we celebrate the reopening of Danny Meyer’s Union Square Cafe in its new location at 101 East 19th Street. As longtime denizens of Union Square and regular customers at the 30-year-old restaurant, Rockwell Group is so proud to have designed this new, larger dining experience. We took a delicate and nuanced approach to preserving the charm, intimacy, and familiarity of the original USC, while also attracting a new generation of diners with a fresh, contemporary look and feel. Stay tuned for more about USC and Daily Provisions, a café and bakeshop that transforms from day to night—another gift from Danny to the neighborhood.